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3 March 2021

Opportunities in Poland through e-commerce

Poland is the largest economy in Central & Eastern Europe and the 8th largest in the EU. A majority of its 38.5 million strong population is under the age of 55 with high levels of education and skill. From 2017-2019, Poland's economy grew consistently at 4% - 5%, driven by its strong manufacturing, ICT, real estate and business services industries.

Opportunities in Poland through e-commerce

Internet penetration and digital connectivity within Poland's population is very high; 95% own a smartphone and 50% are active Social Media users. Together with Poland's strong economic growth, a new internet-savvy generation of shoppers is set to drive up the country's e-commerce growth which is expected to be 10.6 percent (CAGR of 2019-2023).

Enterprise Singapore, supported by Polish Investment & Trade Agency (PAIH) and Poland's largest ecommerce platform Allegro, warmly welcome you to join us in a live webinar and panel discussion on opportunities in Poland through e-commerce!


  • 17:00-17:05 - Welcome remarks - Elena Lee, Regional Director, Enterprise Singapore
  • 17:05-17:15 - Poland as a logistics hub in Central & Eastern Europe - Aleksander Czechowski, Business Development Manager, Polish Investment and Trade Agency
  • 17:15-17:25 - Polish e-commerce market - Sezin Ata Diler, Business Development Manager, Enterprise Singapore
  • 17:25-17:35 - E-commerce opportunities in Poland for Singaporean sellers - Kacper Rozenbaum, Head of International Sales, Allegro
  • 17:35-18:25 - Panel discussion: Key success factors for international brands in e-commerce - Moderator: Joanna Pawluczuk, Managing Partner, 2Market Global
    • Panelists:
      • Kacper Rozenbaum, Head of International Sales, Allegro
      • Piotr Przybylski, Sales Director, OEX
      • Micha³ Grochowski, Cargo Director, LOT Polish Airlines
      • Jaroslaw M. Jankowski, General Manager ASEAN, Siemens Logistics
      • Kanthiban, CEO & Founder, Business Engineers Asia (BEA)
      • Sara Gerdner Kalle, Head of Group Sales, SingPost
      • Jason Tay, Director of Regional Business Development, M-DAQ
  • 18:25-18:40 - Q&A

Register now!

  • Date: 03 March 2021
  • Time: 5pm - 6:30pm (GMT+8)
  • Venue: Zoom
  • Fee: Free
    Registration closes on 26 February 2021, 6:30pm (GMT+8).



Polish Investment and Trade Agency

Krucza St. 50

00-025 Warsaw

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